We take your AI and data products from zero→one.

We're the closest thing your company will get to an in-house product strategy & design team without any of the high costs and management overhead.

Based in Dubai, working with clients worldwide.

Learn more

Example products

Customer portal for food supply chain traceability

Amsterdam // São Paulo
Product strategy
Data monetization
B2B
Monetized unique supply chain data and insights from decades of experience in the industry.

First-mover advantage in entering the sustainability data market solidified the client's position as market leader.

Tracing the global supply chain of food commodities

Built the MVP of a B2B traceability platform for a food commodity (e.g. coffee, cocoa, soybeans), to address lack of transparency on the areas where it is cultivated and sourced from.

The client had the data and development team, but not the specific expertise to develop an advanced data product.

Contributed with defining strategy, design and advised during development of MVP and 2 subsequent versions.

Conversational flights booking assistant

Amsterdam
Product design
Product strategy
B2C

Planning flights using conversational AI

Feature concept of conversational AI used to plan flights.

Pre-existing recommendation system and pricing engine are integrated to provide the same results as in other sections of the app.

CO2e measures are computed and displayed in a prominent position within the user journey.

Q-Commerce Supply Chain Ops platform

Berlin
Product design
Product strategy
B2C

Embed waste reduction control in CommOps platform

During Q-Commerce startups’ meteoric rise to billion-dollar valuations, unique needs emerged for how to handle their lean, hyper-local supply chains.

This required building a solid CommOps platform that could integrate with suppliers and partners, ensure high-quality data to base real-time operational decisions on.

How it works

We design and build AI and data products, fast.

01: Strategic clarity

What: we want to understand what your vision is, what competitive edge you push, and how we can help you win.

How: an all-out first workshop (1-2 hours).

02: Product design

What: we study how to maximize value for your customers by designing a new AI or data product. Depending on the need, we'll create metrics for a report, draft an API specification, design a dashboard or create hi-fi mockups.

How: we rapidly create the designs and discuss them with you in the weekly workshop with our Strategy & Design Lead.

We design AI and data products that users trust

Users adopting a new product enabled by data, AI or ML are not necessarily interested in the technology behind it. It's more than that. They're looking for a partner tool to trust as a human being.

Clear AI touch-points and intuitively presented insights increase your adoption metrics because they establish trust. Embedding a "behind the scenes" video in the onboarding flow increases your adoption because it establishes trust.

Sure, designing a pixel-perfect website and simplifying your sign up process increases your adoption metrics too. However, the fundamental behavior driving adoption is trust.

So we don't optimize for adoption. We optimize for building trust with your users.

Alessio, Founder & Strategy/Design Lead

03: Async details

What: we refine and wrap up the designs based on your feedback.

How: you place comments directly in Figma or Miro, we process them asap. No long standups, no formal reviews, only design.

04: MVP Build

What: optionally, we build the MVP for you so that you can validate the concept before allocating your engineering team's capacity.

How: depending on the complexity of the build, we use no-code tools or build a lightweight serverless backend and app.

01: Strategic clarity

What: we want to understand what your vision is, what competitive edge you push, and how we can help you win.

How: an all-out first workshop (1-2 hours).

02: Product design

What: we study how to maximize value for your users by designing a new AI or data product. Depending on the need, we'll create metrics for a report, draft an API specification, design a dashboard or create hi-fi mockups.

How: we rapidly create the designs and discuss them with you in the weekly workshop with our Strategy & Design Lead.

03: Async details

What: we wrap up the designs based on your feedback.

How: you place comments directly in Figma or Miro, we process them asap. No standups, no formal reviews, only design.

04: MVP build

What: optionally, we build the MVP for you so that you can validate the concept before allocating your engineering team's capacity.

How: depending on the complexity of the build, we use no-code tools or build a lightweight serverless backend and app.

Pricing plan

Simple. All costs known upfront

Subscription
2 slots available

1599 USD

per week, billed fortnightly
Schedule a call
up to 15 hours per week, that you can use across our services
includes every service we offer (product discovery, product strategy, API design, UI design, MVP build)
1 workshop with our Lead, every week, at a minimum
dedicated team with Strategy & Design Lead
async, efficient collaboration
upgrade, pause or cancel anytime
Special plans

2x boost

Double the output across the board.

USD 3198 / w

soft pause
‍‍
Reduce involvement when you don't need as much design support. We'll process all small tweaks, and support your engineers.  

USD 599 / w

Typical timelines

MVP product design

4-6 weeks

MVP build

4+ weeks

5-page website design

3-4 weeks

dashboard design

3-4 weeks

We design AI and data products that users trust

Users adopting a new product enabled by data, AI or ML are not necessarily interested in the technology behind it. It's more than that. They're looking for a partner tool to trust as a human being.

Clear AI touch-points and intuitively presented insights increase your adoption metrics because they establish trust. Embedding a "behind the scenes" video in the onboarding flow increases your adoption because it establishes trust.

Sure, designing a pixel-perfect website and simplifying your sign up process increases your adoption metrics too. However, the fundamental behavior driving adoption is trust.

So we don't optimize for adoption. We optimize for building trust with your users.

Alessio Bilato, Founder & Strategy/Design Lead

Feedback from partners

“Speed and quality like an Italian Ferrari car”

We worked together on version 1 of a new sustainability analytics product that helped us drive millions in sales

Global New Products Director,
Fortune 500 Company

“Understood the context immediately”

3 days after our kickoff the team had already shared a high-quality product spec that became the basis for our first AI product

Head of Data & Analytics Products,
Global Manufacturer

“Exceeded expectations on a challenging timeline”

Helped restructure our existing data product portfolio and launch a new AI product from scratch in just a few weeks

Group Product Director,
Global Software Company

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